Revision of Week 3 from Wed, 2010-03-31 04:07

This week take a look at these three articles that apply BE to some current events. The second one is also about Ariely so some of it might be repeating but there's a lot of new stuff in it. The rest of the links are more foundational works. Some of it's hard to get through so take a look only if you're curious.

READ:
http://www.psychologytoday.com/blog/priceless/201003/cash-and-calories
http://www.investmentadvisor.com/Issues/2010/April-2010/Pages/The-Upside...
http://online.wsj.com/article/SB4000142405274870486930457510398023273913...

READ IF YOU'RE REALLY CURIOUS:
Loss Aversion
Risk Aversion
Endowment Effect
Status Quo Bias
Anomolies paper

DO:
1. Comment your thoughts on the reading in the discussion section for week three. 2. This week let's tackle the issue of obesity together and think about ways of using behavioral economics to address it. Think creatively about how can behavioral economics be used to 1. reduce intake of excess calories, and 2. increase exercise.